adidas Olympic Games Heritage
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
British Olympic Association announce extension of partnership with Adidas until 2024
Adidas | History, Products, & Facts | Britannica
How damaging is an Adidas decision to pull its athletics sponsorship?
Sage Business Cases - The Responsibilities of Olympic Sponsors? BP and the London 2012 Olympic Games
The Best Sports Sponsorship Examples in 2024 | Jersey Watch
Adidas A Case Study Observing the Effectiveness of Adidas' Advertising and Marketing Tactics as an Official Sponsor of the 2012 Summer Olympic Games Stephanie. - ppt video online download
Adidas appoints Stella McCartney for Olympics
Olympic sponsors
Vintage 1988 Calgary Winter Olympic Games ADIDAS Sponsor Lapel Pin Badge | eBay
In Olympics race, Adidas pursues edge in new sports | Reuters
Which Brand is Going for Gold?
A Chinese performer holds up the word which reads "possible" near logos for the Beijing 2008 Olympic Games and Adidas during a media event to annouce Adidas being selected as the Official
Olympics sportswear by Adidas made in 'sweatshop' conditions – reports | Olympic Games 2012 | The Guardian
adidas Originals Team GB Collection | Hypebeast
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
Sponsors walking away from the Olympics
adidas Originals Team GB Collection | Hypebeast
Tokyo 2020: A Full Analysis Of Sponsorship Impact Across Social Media - iSportConnect
For Olympic Sponsors, 'China Is an Exception' - The New York Times
Apparel and watch brands sponsoring Olympic Games walk a tightrope on the tone and messaging of their campaigns | South China Morning Post
Adidas backs Canadian Olympic Committee - SportsPro
London Olympics 2012: Nike's Marketing Strategy.
Sponsorship, marketing and advertising guidelines for the 2018 Olympics
